Mar 30,2026

Hello, GrowthHackers!

Welcome to your daily unfair advantage.

Every morning, we cut through the noise to bring you sharp insights, fast news, and fresh sparks to light up your brain and fuel your hustle. From scrappy hacks to big tech moves, AI shifts to culture flips this is your intel to stay ahead, move fast, and break boring.

Think of it as your growth-fueled espresso shot.
Short. Smart. Addictive.

Let's dive in.👇

Quick Hits

Meta updates its Threads Marketing API
(APIs first, monetization next)
Google Analytics Launches Scenario Planner and Projections
(Data finally trying to answer 'what's next?)
Reddit introduces additional marketing tools designed for retailers
(Retail brands tapping into real opinions)

The Growth joke of the day

Why did the marketer trust projections from Google Analytics?
Because guessing was already their strategy… now it just had charts.

What's New in Growth Hacking/Growth Marketing?

Strategies

Meta's next subscription package could boost Instagram performance
Additional features including spotlight and rewatch will allow paying users to get more out of their Instagram Stories, boosting app value for creators.
Context engineering is the real AI advantage in marketing
AI performance depends on what it knows, not how you ask. Learn how to structure data and systems for better results.
Why the future of marketing looks like product management
Marketing leaders are shifting from channel optimization to product thinking, connecting media, UX, data and outcomes across the entire customer journey.
Google Adds New Performance Max Controls And Reporting Features
Google introduces Performance Max updates, including audience exclusions, budget projections, and expanded reporting to give advertisers more visibility and control over campaign performance.
Google Begins Rolling Out March 2026 Core Update
Google has started rolling out the March 2026 core update. The rollout may take up to two weeks to complete.
What the top 5% of AI users do differently
Most employees use AI, but only a few use it to create real value. Here's how to recognize them and how to help everyone else catch up.
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People

YouTube CEO says the best YouTubers will 'never leave their home'
YouTube CEO Neal Mohan recently insisted that he isn't worried about Netflix and other streaming services luring away the service's most popular creators.

We are heading to Running Remote in Austin 🚀

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What's New in Artificial Intelligence (AI)

Why OpenAI really shut down Sora
OpenAI's decision last week to shut down Sora, its AI video-generation tool, just six months after releasing it to the public raised immediate suspicions. The app had invited users to upload their own faces so was this some kind of elaborate data grab?
Google Gemini Sends More Traffic To Sites Than Perplexity
Google Gemini more than doubled its referral traffic to websites in two months while ChatGPT declined from its peak, SE Ranking data shows.

88% resolved. 22% loyal. Your stack has a problem.

Those numbers aren't a CX issue — they're a design issue. Gladly's 2026 Customer Expectations Report breaks down exactly where AI-powered service loses customers, and what the architecture of loyalty-driven CX actually looks like.

Get the report