Today's newsletter is proudly supported by Sales.co 🎉

Sales and marketing are two sides of the same coin. And there's no better way to generate results tomorrow than through email outreach. I couldn't be more excited to partner with Sales.co to help more startups do cold email well. They handle everything from idea generation to a/b testing. All you have to do is show up for the sales call. Founded by two software engineers, their approach is data-driven and scalable, and they only care about bringing you qualified leads. Make sure to mention "Corey" or "Swipe Files."

Check out Sales.co →

Idea 💡

Leverage investors and advisors for announcements.

Investors and other stakeholders are one of the most under-utilized influencers to help you market your SaaS. Get them involved with announcements. Ask them to give you a Twitter shoutout. Ask for an intro. Ask for a link on their site.

Examples 🔍

Ankur Nagpal 🔥🔥

@ankurnagpal

              Excited to share the largest investment I've ever made (and first time leading a funding round) in @HoneHealth This is a generational business and I've never seen a company scale so quickly Here's why we are so excited 👇👇
             

6:6 AM • Jul 13, 2021

Retweets

165

Likes

Read 8 replies

Sam Parr ⚪️

@theSamParr

              I'm a tiny investor in @SamCorcos and @Levels. It's a very cool product. But more interestingly, Sam + team send out weekly recordings from their all-hands where they discuss product roadmap, financials, and more. It's so fascinating how they do it!
             

11:34 AM • Nov 6, 2020

Retweets

Likes

Read 5 replies

Alexis Ohanian 7️⃣7️⃣6️⃣

@alexisohanian

              My actual live reaction to the new Riverside Clips feature... https://twitter.com/RiversidedotFM/status/1473355829436989440
             

Riverside.FM

@RiversidedotFM

Today we launch Clips Clips are the fastest way to grow your podcast What do Gary V and Joe Rogan have in common? They transform long-form content into clips to promote their show This normally requires lots of time and 💰 Today we are changing that! Tune in 👇

11:48 AM • Dec 21, 2021

Retweets

Likes

Read 2 replies

Resources 📚

How to get more out of your shareholders

Cheers,
Corey

p.s. want my brain-power on marketing your business? Book a Marketing Power Hour or invest in a Swipe Files Membership.

Swipe Files does not have sponsors. We have partners.

We partner with trusted top-tier service providers. In fact, I reached out to them — each one has been carefully selected and vetted so I have 100% confidence in recommending them to you. Doing business with them supports this newsletter. 😊

See how these services can help you grow and mention "Swipe Files" or "Corey" for special treatment:

Conversion Factory — My SaaS marketing and design agency without the BS of unpredictable costs or contracts.
ReactSquad — The only developer matchmaking service for SaaS startups focused on vetted engineers who focus on React & Node.js.
xFusion — Get trained, reliable, and affordable customer support reps ready to go for your business.
Sales.co — Cold email from idea generation to A/B testing, all you have to do is show up for the sales call.
Videodeck — Done-for-you video production with an expert team at an affordable price.
Dofollow — My go-to service for sourcing high-quality backlinks in ethical ways to help you rank higher in Google.
Embarque — Level up your content and SEO at an affordable price, from keyword research to content production to promotion.
A Team Overseas — Proactive VAs for founders who need more than just order-takers.
Latin Remote Workers — Save up to 70% on salaries by hiring exceptional talent from Latin America.
Testimonial Hero — Done-for-you professional video testimonials and case studies.