Hello, GrowthHackers!

Welcome to your daily unfair advantage.

Every morning, we cut through the noise to bring you sharp insights, fast news, and fresh sparks to light up your brain and fuel your hustle. From scrappy hacks to big tech moves, AI shifts to culture flips this is your intel to stay ahead, move fast, and break boring.

Think of it as your growth-fueled espresso shot.
Short. Smart. Addictive.

Let’s dive in.👇

Quick Hits

Apple’s MacBook Neo is winning over a new generation of buyers
(Apple really turned the MacBook into a Gen Z status symbol again 😭)
Consumers like AI content until they know it’s AI
(People love AI content until they find out it was made by AI 💀)
Anthropic files to go public
(Anthropic filing to go public is another sign the AI gold rush is entering its next chapter 🚀)

The Growth joke of the day

My SEO strategy is simple:
Create content so good that AI steals it... and hopefully remembers to mention my brand. 😭

What's New in Growth Hacking/Growth Marketing?

Strategies

LinkedIn chatbot optimization tips offer guidance on content planning
LinkedIn consultant Brooke Weller shared an overview of how to optimize content for discovery by AI chatbots, which could help to increase brand presence in AI responses and boost visibility amid evolving discovery trends.
Grokipedia for SEO: How to Write the Perfect Article & Get a Dofollow Backlink
If you’re an SEO professional and you’re not paying attention to Grokipedia, you’re behind. Not because it’s going to replace Wikipedia it won’t, at least not yet. But because it has already become a legitimate channel for two things that matter deeply in 2026: dofollow backlinks and AI citation equity.
AI Content Alone Won’t Fix Your SEO Rankings
AI trained on the open web is still writing for the older patterns. The result: a content library that goes to market faster than ever but matches fewer of the queries that actually convert.
How to prove marketing impact when attribution goes dark
The marketing landscape is increasingly difficult to navigate because privacy regulations, cookie degradation, and fragmented user journeys now routinely happen outside the scope of standard digital tracking.
Hackers hijacked Instagram accounts by tricking Meta AI support chatbot into granting access
Instagram has resolved a security issue that allowed several users’ accounts to get hacked. The attack appeared to rely on tricking Meta’s own AI-powered support chatbot into granting access to a victim’s account.
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People

Meta hires Snap director of global content partnerships
Jim Shepherd, who oversaw Snap’s celebrity relations and editorial strategy, will now help with Meta’s artificial intelligence device push, per The Hollywood Reporter.

What's New in Artificial Intelligence (AI)

How 'confused' AI rollout hurts firms and baffles staff
When AI engineer Malcolm was working at a data analysis firm, executives wanted to use generative AI to categorise the customer database into a range of personas.
Google shares guidance on visual AI generation
Google shared a new guide on how to write effective prompts for artificial intelligence-generated images. The resource provides guidance on the types of details to provide, and said that following these guidelines can create more reflective, responsive outputs from the company’s Gemini systems.

Where to Invest $100,000 Right Now, According to Experts

Investors face a dilemma. When the S&P 500 finished its worst quarter since 2022 last month, diversifiers like bonds and bitcoin fell too.

Even with the turnaround in mid-April, analysts at Goldman Sachs and Vanguard have projected low-single-digit annualized returns from 2024-2034.

Bloomberg asked where experts would personally invest $100,000 for their March monthly edition.

One answer that surfaced for a second time? Art.

It's what billionaires like Bezos and the Rockefellers have privately used to diversify for decades.

Why?

Appreciation. The ArtPrice100 Index outpaced the S&P 500 overall from 2000 to 2025
Low-correlation. The postwar contemporary segment has moved independently of traditional investments like stocks since ‘95.*
Resilience. A scarce, physical, and global asset class with decades of demonstrated demand.

Thanks to the world's premier art investing platform, now anyone can invest in works featuring legends like Banksy, Basquiat, and Picasso, without needing millions.

Shares in new offerings can sell quickly but...

Our subscribers skip their waitlist*

^{*According to Masterworks data. Investing involves risk. Past performance is not indicative of future returns. See important Reg A disclosures at}^{masterworks.com/cd}^.