This is either going to be the smartest thing we've ever done at Conversion Factory, or the dumbest 🤷♂️ We're guaranteeing MRR growth for our SaaS clients. If you don't hit your goal, we work for you for free. It's called the Growth Guarantee, and we just opened up applications. Why we built thisMost marketing agencies have a fundamental conflict of interest. They get paid the same whether you grow or not. The contracts disclaim outcomes. The retainers continue regardless of results. Everyone goes home happy except the founder watching their MRR sit flat. We've been doing this for a while — over 100 SaaS startups through the agency, results like 23x MRR for SavvyCal and 20% conversion lifts for Less Annoying CRM. So when we sat down to think about what would make us different from every other agency in the space, the answer was obvious: put our pay on the line. We wanted skin in the game. Real consequences if we don't deliver. Real accountability for the growth we promise. So we built the Growth Guarantee. How the Growth Guarantee worksYou tell us your MRR growth goal. We forecast your current trajectory, quantify the gap, and build a plan to close it. If you hit your goal, we earned our fee. If you don't, we keep working — for free — for a period of time scaled to how far off you ended up. That's the deal. Concrete, measurable, no disclaimers. How the tiers workThe longer you work with us and the more you spend, the bigger the guarantee we'll write into the contract.
Commit for 18 months and we'll guarantee 100% of your MRR growth target. Miss it, and we're still on the hook to keep working. That's why we're calling this either the smartest or the dumbest thing we've ever done. There's no version of this where we win if you don't. Who this is forSaaS companies. $12k/mo minimum engagement. We're not going to guarantee growth for someone with no product-market fit or no real budget to work with — that's just irresponsible. We need real businesses with real traction where the bottleneck is execution, not viability. Spots are limited. We can't put this kind of guarantee in front of every prospect, so we're being selective about who we bring on. How to startPlug in your current MRR and growth rate, set your target, and the calculator will give you a starting point. Then book a strategy call so we can build the actual scope and lock in your guarantee terms. That's it. What would you pay if you were guaranteed to hit your MRR goal? Most founders never get to ask that question. The math doesn't exist anywhere else in this industry.
Talk soon, —Corey |
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