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A few years ago I referred one of my consulting clients, SavvyCal, to xFusion to get help with customer support. And after seeing first-hand just how much positive impact it had on the business, I decided to partner with them to help more startups get access to reliable, affordable customer support reps. They thoroughly train every single support rep on best practices and hold them to a high standard so you never have to sweat about your support ticket queue again. Mention "Corey" or "Swipe Files" and get 5% off your first month.

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Idea 💡

Find easy keywords to rank for in Google.

Why put all your time and energy into trying to rank for very competitive keywords when there are "low hanging fruit" you can snatch up?

Unless you're a well-established business who's been investing in content/SEO for several years, you can likely generate a fairly long list of keywords that you'd like to rank for.

All else equal, why wouldn't you put your limited time and energy towards keywords that are easier to rank for? You'll get returns quicker, cheaper, and more effectively.

Examples 🔍

With tools like Ahrefs and Ubersuggest, you can search for a keyword idea and filter by Keyword Difficulty to find relatively easy keywords with a difficulty score under 20.

Resources 📚

Keyword Difficulty: How to Determine Your Chances of Ranking in Google

How to Find Lucrative Keywords That Are Easy to Rank For

Cheers,
Corey

p.s. want my brain-power on marketing your business? Book a Marketing Power Hour or invest in a Swipe Files Membership.

Swipe Files does not have sponsors. We have partners.

We partner with trusted top-tier service providers. In fact, I reached out to them — each one has been carefully selected and vetted so I have 100% confidence in recommending them to you. Doing business with them supports this newsletter. 😊

See how these services can help you grow and mention "Swipe Files" or "Corey" for special treatment:

Conversion Factory — My SaaS marketing and design agency without the BS of unpredictable costs or contracts.
ReactSquad — The only developer matchmaking service for SaaS startups focused on vetted engineers who focus on React & Node.js.
xFusion — Get trained, reliable, and affordable customer support reps ready to go for your business.
Sales.co — Cold email from idea generation to A/B testing, all you have to do is show up for the sales call.
Videodeck — Done-for-you video production with an expert team at an affordable price.
Dofollow — My go-to service for sourcing high-quality backlinks in ethical ways to help you rank higher in Google.
Embarque — Level up your content and SEO at an affordable price, from keyword research to content production to promotion.
A Team Overseas — Proactive VAs for founders who need more than just order-takers.
Latin Remote Workers — Save up to 70% on salaries by hiring exceptional talent from Latin America.
Testimonial Hero — Done-for-you professional video testimonials and case studies.