Today's newsletter is proudly supported by Sales.co 🎉

Sales and marketing are two sides of the same coin. And there's no better way to generate results tomorrow than through email outreach. I couldn't be more excited to partner with Sales.co to help more startups do cold email well. They handle everything from idea generation to a/b testing. All you have to do is show up for the sales call. Founded by two software engineers, their approach is data-driven and scalable, and they only care about bringing you qualified leads. Make sure to mention "Corey" or "Swipe Files."

Check out Sales.co →

Idea 💡

Offer to buy out competitor contracts.

Yes, you read that right.

Here's what you do:

Offer to "buyout" your customer from their current annual subscription.
Apply a coupon to their account for the exact amount they have left on their plan with the competitor.
Congrats — you've now given your new customer an excuse to switch to you without losing money or waiting until the contract expires.

Examples 🔍

Derrick Reimer

@derrickreimer

For our latest crazy idea...    🚨 We'll BUY OUT your annual Calendly subscription!    Is this for real? You betcha.    Are we crazy for doing this? Probably.    Here's how it works 👇    https://savvycal.com/calendly-buyout  

savvycal.com

We'll Buy Your Calendly Annual Subscription

We'll buy you out of your annual Calendly subscription. Seriously.

8:4 AM • Jan 21, 2021

Retweets

314

Likes

Read 29 replies

How To Switch Phone Carriers Without Paying

Resources 📚

🤷‍♂️ Came up with this on my own.

Cheers,
Corey

p.s. want my brain-power on marketing your business? Book a Marketing Power Hour or invest in a Swipe Files Membership.

Swipe Files does not have sponsors. We have partners.

We partner with trusted top-tier service providers. In fact, I reached out to them — each one has been carefully selected and vetted so I have 100% confidence in recommending them to you. Doing business with them supports this newsletter. 😊

See how these services can help you grow and mention "Swipe Files" or "Corey" for special treatment:

Conversion Factory — My SaaS marketing and design agency without the BS of unpredictable costs or contracts.
ReactSquad — The only developer matchmaking service for SaaS startups focused on vetted engineers who focus on React & Node.js.
xFusion — Get trained, reliable, and affordable customer support reps ready to go for your business.
Sales.co — Cold email from idea generation to A/B testing, all you have to do is show up for the sales call.
Videodeck — Done-for-you video production with an expert team at an affordable price.
Dofollow — My go-to service for sourcing high-quality backlinks in ethical ways to help you rank higher in Google.
Embarque — Level up your content and SEO at an affordable price, from keyword research to content production to promotion.
A Team Overseas — Proactive VAs for founders who need more than just order-takers.
Latin Remote Workers — Save up to 70% on salaries by hiring exceptional talent from Latin America.
Testimonial Hero — Done-for-you professional video testimonials and case studies.