Hello, GrowthHackers!

Welcome to your daily unfair advantage.

Every morning, we cut through the noise to bring you sharp insights, fast news, and fresh sparks to light up your brain and fuel your hustle. From scrappy hacks to big tech moves, AI shifts to culture flips this is your intel to stay ahead, move fast, and break boring.

Think of it as your growth-fueled espresso shot.
Short. Smart. Addictive.

Let's dive in.👇

Quick Hits

Reddit looks to AI search as its next big opportunity
(Google has links. Reddit has lived experience)
OpenAI and Google reveal competing visions for AI ads
(AI ads era loading… politely)
From Performance SEO To Demand SEO
(Ranking is cute. Creating demand is elite)

The Growth joke of the day

Why is daily growth exhausting?
Because AI evolves every day… and the algorithm still says "do better."

What's New in Growth Hacking/Growth Marketing?

Strategies

Amid disappointing earnings, Pinterest claims it sees more searches than ChatGPT
After a particularly poor performance on its fourth-quarter earnings, Pinterest CEO Bill Ready attempted to favorably compare the digital pinboarding site to the popular AI chatbot ChatGPT.
Google Clarifies Its Stance On Campaign Consolidation
Google clarifies campaign consolidation guidance, saying performance and business logic matter more than legacy granularity in AI-driven Google Ads accounts.
Enablement platforms Highspot and Seismic announce merger
The companies are two of the leaders in sales enablement software. Once the merger closes, the combined company will operate as Seismic and be led by Seismic CEO Rob Tarkoff. Robert Wahbe, founder and CEO of Highspot, will join the board of directors of the combined company.
Meta plans to add facial recognition to its smart glasses, report claims
Meta plans to add facial recognition to its smart glasses as soon as this year, according to a new report from The New York Times. The feature, internally known as "Name Tag," would allow smart glasses wearers to identify people and get information about them through Meta's AI assistant.
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People

AI safety leader says 'world is in peril' and quits to study poetry
In his resignation letter shared on X, Mrinank Sharma told the firm he was leaving amid concerns about AI, bioweapons and the state of the wider world.He said he would instead look to pursue writing and studying poetry, and move back to the UK to "become invisible".

Did you hear?
The GrowthHackers New Podcast is live!🎙️

From Ideas to Impact: Building a Community platform

A Founder's Journey in Microscope

In this episode, we sit down with Jack, the 22-year-old founder of ARK-STEM — the global community and marketplace built by STEM lovers, for STEM lovers.

ARK-STEM is a dedicated platform where makers, engineers, and innovators can share projects, collaborate, sell inventions, and preserve what they build in a way that's deeper and more enduring than fleeting social posts or video snippets.

Jack opens up about his journey from a young tinkerer to launching a platform that bridges community, creativity, and commerce.

Are you ready?

Listen our 2nd episode!

What's New in Artificial Intelligence (AI)

AI coding platform's flaws allow BBC reporter to be hacked
Orchids is a so-called "vibe-coding" tool, meaning people without technical skills can use it to build apps and games by typing a text prompt into a chatbot.
IBM will hire your entry-level talent in the age of AI
While the artificial intelligence industry touts that AI will replace entry-level jobs, not every company is scaling back hiring these positions. In IBM's case, it's going all in.

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