Hello, GrowthHackers!

Welcome to your daily unfair advantage.

Every morning, we cut through the noise to bring you sharp insights, fast news, and fresh sparks to light up your brain and fuel your hustle. From scrappy hacks to big tech moves, AI shifts to culture flips—this is your intel to stay ahead, move fast, and break boring.

Think of it as your growth-fueled espresso shot.
Short. Smart. Addictive.

Let's dive in.👇

Quick Hits

Apple launches iPhone 17 Pro with major camera upgrades
(Apple's growth hack remains the same: sell you a better camera every September and somehow, it still works.)
Yes, Google Meet Is Down
(Every outage is a reminder: if your whole funnel depends on oneplatform, you don't own your growth)
Why language models hallucinate
(AI doesn't lie it fills the gaps.)

The Growth joke of the day

Our funnel looks amazing…
until you flip it over and see the leaks. 😂

What's New in Growth Hacking/Growth Marketing?

Strategies

Google shares travel trend data to help marketers plan seasonally relevant content
Google released seasonal booking and destination data based on AI search analytics, providing strategic insights for campaign planning, content optimization, and seasonal growth forecasts.
GEO and SEO: Convergence, divergence or something in between
As AI reshapes search, GEO may emerge as its own discipline, remain part of SEO, or settle in the middle. Here's how the future could unfold.
Snapchat Launches First Open Prompt AI Lens
Snapchat is taking another step into generative AI, with its new "Imagine" Lens, which enables users to recreate images from the Snap camera or their camera roll using text prompts.
AirPods Pro 3 arrive with heart-rate sensing and live translation using Apple Intelligence
Apple debuted the third-generation AirPods Pro at the "Awe-dropping" event on Tuesday, featuring heart-rate tracking, improved audio, and a smaller, more interactive charging case.
Google's Gemini app now supports audio file uploads.
For marketers and content teams, it means you can push recordings straight into Gemini for analysis, summaries, and repurposed content without jumping between tools.

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People

Oura's CEO defends AI strategy amidst government data concerns
Hale emphasizes using AI to alert users to health risks early, discussing how AI supports individualized experiences—relevant to marketers personalizing campaigns based on health and behavioral data.

Get Ready for our Upcoming Webinar!

The Art and Science of Viral Marketing

This Isn't Just a Webinar. It's Your Viral Growth Blueprint

Join Theodore Moulos, CEO of GrowthRocks, for "The Art and Science of Viral Marketing", where every tactic in your marketing stack gets rewritten with shareable growth in mind. No fluff—just actionable frameworks, psychological triggers, and classic virality mechanics you can test today.

📅 SEPTEMBER 18, 2025

🕛 9AM PT - 12PM ET - 5PM GMT

📣 LIVE WEBINAR

Join us and walk away with the tools, tactics, and mindset to make your next campaign impossible to ignore.

What's New in Artificial Intelligence (AI)

Jenny Wang of Alta pushes AI-powered styling into mainstream
Jenny Wang's Alta app leverages AI to create personalized digital wardrobes, highlighting a fashion-tech model that scales through data-driven user engagement and influencer partnerships—strategically valuable for growth marketing.
CapCut introduces generative AI features for content creation
New features like text-to-video, AI avatars, and speech—to further enhance production—align with creator economy demands and present marketers with emerging tools to reduce time-to-content.

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