| New year. Clean slate. Big plans. And yet — by March — most founders and marketers are back to shipping features and hoping growth follows. Here's the uncomfortable truth: Hope is not a marketing strategy. The companies that win aren't necessarily smarter — they just move faster and commit harder. I know you've been watching all the developments with AI this last year, and you don't want to get left behind. So let's talk about what starting 2026 strong actually looks like. The real cost of "we'll figure it out later"Most businesses don't fail because they made bad marketing decisions. They fail because they never made one at all. They dabble. They test without committing. They launch campaigns without a clear thesis. Marketing becomes a side quest instead of a core system. And when revenue stalls, the reaction is predictable: "Maybe we need ads." "Maybe we need content." "Maybe we need a rebrand." Maybe you just need to decide. The companies that compound don't do more channels. They do fewer things, more deliberately, for longer than feels comfortable. What a "real push" actually meansA real marketing push doesn't mean working harder. It means removing ambiguity. It looks like:
This is the boring stuff. It's also the stuff that works. Most people know this. Very few execute on it. Two paths forward (pick one)If you want 2026 to be meaningfully different, you have two honest options. Option 1: Get help and move fasterThis is for teams who want leverage. You don't want more ideas — you want clarity, prioritization, and execution. You want someone to help you stop guessing and start building what actually converts. That's exactly what we do at Conversion Factory. We help teams turn messy marketing into focused systems that drive revenue — not vanity metrics. Not for everyone. But for the right teams, it collapses timelines fast. I don't mean to brag but... we had many clients double revenue, overcome growth plateaus, and every A/B test we shipped outperformed the control. You can invest in an audit for just $1,000 or jump straight into an engagement with us.
Option 2: Do it yourself — but do it properlyMaybe you're super early stage or don't have any extra budget to play with. Maybe you want to learn the mechanics before bringing in outside help. That's why I put together my four e-books. (want a few of them? you'll get a big discount for buying a bundle) They're built for founders and marketers who want to:
DIY doesn't have to mean winging it. What we can learn from every breakout yearWhen you look back at your best growth years, they usually have one thing in common: Someone made a call — and stuck with it. Not a perfect plan. Not flawless execution. Just commitment. 2026 doesn't need a dramatic overhaul. It needs a clear direction and the courage to follow through. So here's the real question: Are you going to consume marketing advice this year… or finally apply it? If you want help deciding which path makes sense — agency support or DIY frameworks — just hit reply and tell me where you're stuck. Momentum favors the decisive. —Corey |
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