Mark Twain once said: "To get the right word in the right place is a rare achievement." To which I respectfully retort: "Marky T, my dude, you're full of it!" Now BEFORE you sling that Tom Sawyer hardcover at my head, give me 7 seconds to prove Twain's tomfoolery to you with a case study. It's September 30, 2024. I'm sitting in my living room with a whiskey in hand. And when I refresh Stripe, I instantly squeal: "HOLY SH*TBALLS!" (And my husband covers our poor toddler's ears.) My jaw hits the floor as I see the number before me… $33,750. In 53 minutes. That's $636 a minute. That's enough to buy a brand-new SUV. How did I do it? And how can you potentially do the same? By putting the RIGHT words in the RIGHT place. …Using what you'll learn in Wallet-Opening Words (co-created with Phill Agnew, host of Nudge, UK's #1 marketing podcast). To help you end the summer strong, it's now 32.5% off, but only 'til tomorrow at 6 p.m. EST. See, with the right tools, you too could prove Twain wrong in this new season—just like Teresa did: (Not such a rare achievement after all, huh, Mark? 😏) Now, you might be thinking… "Sure Katelyn, but you've spent YEARS building trust with your HUGE audience ... of COURSE your pre-launched crushed it!" And you're right. Trust matters. A LOT. But I've been doing this marketing thang for over a decade. And pulling in $33,750 in under an hour isn't just about trust or having a big audience. It's about being able to make people FEEL something—to tap into their subconscious mind and motivate them to take action. It comes down to knowing exactly which words release those "buy buy buy" chemicals in your reader's brain. That's why for the next 23 hours, you can grab the *exact* 26.5 science-backed copy techniques used in that pre-launch to spice up your copy TODAY. …all for just $87.07. (Yes, the specificity of that number—and the strange 32.5-hour flash sale window—is highly intentional. 😉 See Chapter 9 for why.) To claim your limited-time discount, click the special link below: Yes! Show me 26.5 science-backed tricks to send readers scurrying for their credit cards! You'll also discover mind-blowing tidbits like:
Plus… Every copy scientist needs a trusty lab assistant, right? Meet Sparky, your very own AI-powered copywriting bot that's trained on these exact 26.5 techniques! Sparky empowers you to go from idea to first draft, fast—with output better than ChatGPT or Claude alone, according to Wallet-Opening Words customers (1,200+ and counting). But to secure your copy at a specialty price, you've gotta click the special link below before the flash sale disappears at 6:00 p.m. on Thursday, August 14th: → Get your copy of Wallet-Opening Words now
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Wednesday, August 13, 2025
Mark Twain is full of bologna
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